Web Traffic Articles
Ballmer Emphasizes RSS Importance
"Internet Explorer 7 and the Windows Vista operating system will support RSS, and Microsoft CEO Steve Ballmer thinks RSS feeds will grow in importance to Internet users." read more
Google Tackles Click Arbitrage
"Google is putting its Birkenstocks down hard on AdWords clients with less-than-quality landing pages for their websites, in an attempt to clean up those made-for-AdSense pages found all over the web. Click arbitrage is a modern version of the "buy low, sell high" advice many have learned over the years." read more
Google Maps Gets An Upgrade
"Google released an upgrade to its mapping tools. The upgrade included major expansion of the satellite imagery included in Google Earth. read more
Grand Slam SEO! Can My Site Rank Well on all Four Major Engines?
"One of the most frequently asked questions readers and clients ask, revolves around how websites can be best optimized to meet the algorithmic needs of each of the major 4 search engines, Google, Yahoo, MSN and Ask." read more
Keyword Use That Goes Beyond the Search Engines
"It seems to be a single-sided debate. When you mention keyword use, all thoughts normally go to the search engines. Copywriting, however, is more about your human visitors than it is the engines. In fact, even the mainstay of SEO copywriting (keywords) is based on a need to spur visitors along as they work through the information on your site." read more
Press releases leapfrog trade publications as news source
"You could have knocked me over with a feather last week after I read that "Press releases are more popular than reported news." This InformationWeek story by Thomas Claburn reported that press releases have leapfrogged over trade publications to become the top news source of knowledge workers." read more
How To Protect Your Identity Online
"Surfing the Internet is a daily occurrence for an increasing number of people these days, as technology expands and online services continue to grow. Many people go online to carry out banking transactions, shop, check e-mail, and catch up on news. That's why it's more important than ever to protect your identity while surfing the web." read more
Search Engine Promotion: No Strategy. No Success.
"Whether you're planning the launch of your first site, or wondering why your site counter is actually moving backward, stop. You need a strategy to promote your site to search engines and to visitors." read more
SEO Your Website First, Design Later
"I've been doing SEO for years and I can't get past the fact that optimization continues to be the "after thought" of website development. This was all well and good in the late 90's as SEO was just beginning to come onto the scene, or even in the early 2000's when SEO was moving into it's prime." read more
The Small Business Approach to Market Research
"Running a small business or launching a start-up company is very time consuming. Most of the time it feels as if there aren't enough hours in the day to get the job done. Because of this, many small businesses skip some of the most important details in securing their success." read more
